Here are six additional search engine optimization strategies you can start today to bring more traffic to your business website:
1. Include only the most important, meaningful keywords in your site’s title tag or the title that appears in the bar at the top of the web page.
2. Make sure your site includes as much information as possible, preferably 250 words on each page.
3. Spend the time necessary to know the keywords your prospective clients use to find your firm and its products/services.
4. Don’t try to trick the search engines by loading your site with irrelevant keywords that have nothing to do with your business.
5. Don’t allow your most important keywords to be contained in graphics. Try substituting formatted HTML text for graphics.
6. Citation mapping, the number of links that point to your Website, is critical to all search engines when assigning ranking.
Use as many relevant quality links as possible that point to your site, to guarantee top placement.